Handcrafted entirely in NYC Lingua is a 14K gold fine jewelry collection.

A rare combination of artisan quality and local production, in a category dominated by mass and luxury players alike. I partnered with founder Nicole Sorrenti to sharpen Lingua’s brand foundation and carve out a distinct position in the fine jewelry market. That meant getting clear on the brand narrative (who Lingua is for, what it stands for, and why it deserves attention), then building a GTM strategy to turn that clarity into momentum.

Through this integrated approach, we aligned the brand’s vision with focused execution. The result: a sharper voice, a more focused audience, and a brand that reached profitability within 90 days through 10+ PR events.

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