LELAND BROOKLYN
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Leland Brooklyn was launched during the pandemic by founders Jeanette and Randi with sustainability at its core.
I partnered with the founders to shape the brand’s strategic launch and digital presence, aligning the business with the debut of Me or the Menu, the Food Network/Discovery+ reality series featuring the restaurant. Together, we built a go-to-market strategy designed to establish a strong brand narrative and create a scalable digital foundation.
By combining brand storytelling, PR, and social media strategy, we helped capture attention from both local and national audiences, driving strong early momentum and positioning the business for growth.
“Andy brought clarity and direction at a pivotal moment—shaping our brand launch and digital presence around Me or the Menu.
His strategic approach to storytelling, PR, and go-to-market created real momentum and set a strong foundation for growth.”
Services:
Brand Strategy & Positioning
Go-to-Market Strategy
Digital & E-commerce Strategy
PR & Media Strategy
Social Media Strategy
Founder Advisory
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